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Sunday, May 20, 2007

 

Promotional Mouse Mats And Generating Interest At Home

Promotional mouse mats are a great way to generate interest in your company because they are large enough to hold a decent amount of advertising. They take up a prominent place on your customers’ desks when they are used, and can keep your business in the minds of your customers for as long as they are in use simply by existing. It is in your best interest to make your promotional mouse mats out of quality materials, and design them to be attractive and possibly even useful in other ways to keep your customers using them.
Promotional mouse mats can be paired with coasters or wrist rests to increase the interest in them, and you should consider it money well spent if you are getting additional clientele out of your use of these tactics. Another great way to generate interest is to hand them out by hand, but how do you do this without it seeming odd?
Promotional mouse mats should be high quality and easy to look at, meaning that they should be good enough for your own employees to use happily. If your own employees are using these promotional mouse mats in sight of your customers, your customers would feel easier about taking and using one of your promotional mouse mats on their own desks. This is where generating interest at home comes in.
Your own employees should use as many of the company’s promotional items as possible, from pens to mugs and certainly extending to the mouse mats that the company is handing out. They should also take an active role in distributing your mouse mats to the clients. Each time an employee sits down with a client as his or her desk, the employee should be seen using the promotional products. He or she should start a conversation about the promotional mouse mats, and if the client does not state that he or she was given one, your employee should be quick to offer one to him or her.
This does not mean that your employees should keep stacks of promotional mouse mats on their desk, but having them nearby either in a drawer or in another room close by will make it easy for your own employees to talk about how much they like the promotional mouse mats and to give them away to your customers.
Promotional mouse mats might have lots of talking points from the great design to the hard top that makes mouse use easier to the special design of the top that makes it even easier to use optical mice. No matter what the talking point, your employees should be ready to share all that they know about the mouse mats, and interest your customers in taking one home for themselves.
Genuine interest in the products at home will allow you to distribute your promotional mouse mats to your customers in a simple way and will make them more likely to use the mouse mat that they receive, too.

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