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Tuesday, June 17, 2008

 

Fit to a T - Custom Company Shirts

Wear it loud, wear it proud. Company shirts are among the powerfully effective methods of calling attention to your brand because they fit what Promotional Products Association International (PPAI) describes as the best marketing products: those with the widest Reach, generate the strongest Recall and Impress the most. In fact, when PPAI made a survey of key business people, more than 30 percent were, at that moment, wearing promotional wearables, including company shirts. Take note that 70 percent of the same respondents recall company brands more through using promotional items than from reading about them in magazines or newspapers. To cap off the statistics, all participants reported that their impression of the company had become more favorable after receiving such marketing products. Half of them even went on to pursue deals with the advertiser.

Company shirts hail your brand the loudest among marketing products, thanks to the longevity of their usefulness. Clothing, after all, is an inherent necessity-no one leaves home without it! And company shirts are just the thing customers would readily reach for.

All shapes and sizes-All you need is a free-size men's T-shirt and a similar version for women to make sure everybody fits into your company shirts. Those two basic types should accommodate most types of built.

Ink and fabric library-Dyeing techniques and imprinting applications for company shirts come in several types. Such variety should service your bold invitational designs and subtle, embroidered logos, whichever you prefer more. Fabric, meanwhile, comes in an array of materials, weaves, thickness qualities and textures, each of which are deemed to suit your taste and those of your clients. If you want to be rid of too many choices, don't worry. Generic materials for company shirts are always available, for beginners' luck.

Your Name Here-Company shirts can be imprinted with your logos, company name, contact information, events lists and practically any marketing detail. Besides the main imprint area across the chest or on the back yoke, you can put images and shout-outs on the sleeves, pockets, collar and cuffs.

Multipurpose-Suitable as a party invitation, uniform, corporate gift and recognition award, a company shirt is versatile in function for both you and your customers: They may wear it at home or while commuting, on a picnic, in a community-building project or just lining up for coffee.


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